Tel Aviv Summer Olympics 2024 Branding

How would the Summer Olympics games’ logo and branding look like, if Tel Aviv was the host of the games in 2024? This project was designed especially to answer that question.
The first option draws inspiration from the current Tel Aviv logo, using the colors and shapes of it, together with the dove signifying peace, to create movement fitting with the spirit of the games.
The second option draws inspiration from the modern metropolitan of Tel Aviv, and the high-rise architecture of recent years. The perspective of the logo is used to create movement, and is also remenisive of a more abstract dove.
The Tel Aviv Olympics 2024 branding was designed as part of professional studies, as a non-profit work.